Project Description
Branding
Visual Identity System
Brief
Herbsense is a supplement company in Australia.
Their products are focusing on “functional” supplement with high quality, and have a wide range of product line.
The target audience is mid-high end consumers.
The key goal of this project is to create a consistent visual system across the entire brand, and make it standout from the competitors.
Vibrant colours are needed but also has to keep it clean and professional.
Branding
Website Design
Digital Marketing
Bilingual Digital Marketing Poster
I have 4 years of Mandarin content writing experience, which enable me to write catching tagline for your product/service.
Deliverables
A visual identity system brand guide is created, including the typography, colour palate, and how to use the logo in various ways.
Apart from the logo, I have made the product label, packaging, print and digital design. Posters that is promoted in Chadstone shipping center and in multiple pharmacy. I am also in charge of their event visual, organisation as well.
Branding
Web Design
Print & Digital Design
Results
Herbsense branding has delivered a high-end but still very energetic colour spectrum. Their print as well as digital marketing materials are all inline with the same brand guide. Their e-commerce platform in China is very soaring, as well as their other distributing channel.
